Essentials of Services Marketing: Wirtz Essentials of Services Marketing,...

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Binding: Paperback

Product Group: Book

Weight: 3 lbs

IsTextBook: No

Number of Pages: 704 Pages

Publication Name: Essentials of Services Marketing, Global Edition

Language: English

Publisher: Pearson Education

Item Height: 1.1 in

Subject: Marketing / General, Industries / Service

Publication Year: 2017

Item Weight: 54.4 Oz

Type: Textbook

Subject Area: Business & Economics

Author: Patricia Chew, Jochen Wirtz, Christopher Lovelock

Item Length: 10.8 in

Item Width: 8.4 in

Format: Trade Paperback