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Features: EX-LIBRARY
Book Title: Global Marketing and Advertising : Understanding Cultural Paradox
Number of Pages: 416 Pages
Language: English
Publication Name: Global Marketing and Advertising : Understanding Cultural Paradoxes
Publisher: SAGE Publications, Incorporated
Item Height: 0.6 in
Subject: Marketing / General, Consumer Behavior, General, Advertising & Promotion
Publication Year: 2013
Type: Textbook
Item Weight: 22 Oz
Subject Area: Business & Economics
Item Length: 10 in
Author: Marieke De Mooij
Item Width: 7 in
Format: Trade Paperback