Description: Kundenwertorientiertes Marketing by Christian Seeringer Estimated delivery 3-12 business days Format Paperback Condition Brand New Description Mit einem Geleitwort von Prof. Dr. Armin Tpfer Publisher Description Christian Seeringer verbindet die beiden Perspektiven des Kundenwerts zu einem integrierten Ansatz und zeigt auf, wie sich Marketingmanahmen mit Hilfe kundenwertorientierter Kenngren planen und bewerten lassen. Anhand einer empirischen Studie untersucht er unterschiedliche Preissysteme der Deutschen Bahn AG und analysiert den Zusammenhang zwischen Value for the Customer und Value of the Customer. Author Biography Dr. Christian Seeringer promovierte bei Prof. Dr. Armin Töpfer am Lehrstuhl fÜr Marktorientierte UnternehmensfÜhrung an der Technischen Universität Dresden. Details ISBN 383493173X ISBN-13 9783834931733 Title Kundenwertorientiertes Marketing Author Christian Seeringer Format Paperback Year 2011 Pages 420 Edition 2011th Publisher Gabler GE_Item_ID:144294004; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys
Price: 87.4 USD
Location: Fairfield, Ohio
End Time: 2024-08-26T02:43:22.000Z
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Item Specifics
Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
ISBN-13: 9783834931733
Book Title: Kundenwertorientiertes Marketing
Number of Pages: Xxi, 420 Pages
Language: German
Publication Name: Kundenwertorientiertes Marketing : Value for the Customer und Value of the Customer Im Wirkungsverbund Am Beispiel des Preissystems der Deutschen Bahn AG
Publisher: Betriebswirtschaftlicher Verlag DR. Th. Gabler Gmbh
Publication Year: 2011
Subject: Marketing / General
Type: Textbook
Item Weight: 22.6 Oz
Subject Area: Business & Economics
Author: Christian Seeringer
Item Length: 8.3 in
Series: Forum Marketing Ser.
Item Width: 5.8 in
Format: Trade Paperback
