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Book Title: Marketing : Concepts and Strategies Paperback William M., Ferrell
Number of Pages: Xxxvi, 774 Pages
Publication Name: Marketing : concepts and Strategies
Language: English
Publisher: Cengage Learning
Publication Year: 1990
Subject: Marketing / General
Type: Textbook
Author: O. C. Ferrell, William M. Pride
Subject Area: Business & Economics
Format: Trade Paperback
