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Marketing Management: a Strategic Decision-Making Approach Paperb

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Marketing Management: a Strategic Decision-Making Approach PaperbMarketing Management: a Strategic Decision-Making Approach Paperb

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Features: EX-LIBRARY

Book Title: Marketing Management: a Strategic Decision-Making Approach Paperb

Number of Pages: 576 Pages

Language: English

Publication Name: Marketing Management: a Strategic Decision-Making Approach

Publisher: Mcgraw-Hill Education

Item Height: 0.9 in

Publication Year: 2012

Subject: Marketing / General

Item Weight: 34.4 Oz

Type: Textbook

Item Length: 9.9 in

Subject Area: Business & Economics

Author: John Mullins, Orville C. Walker Jr., Orville C. Walker

Item Width: 8.1 in

Format: Trade Paperback

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