Description: Book
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Book Title: Marketing Management : Analysis, Planning, Implementation, and Co
Number of Pages: 816 Pages
Publication Name: Marketing Management : Analysis, Planning, Implementation, and Control
Language: English
Publisher: Prentice Hall PTR
Publication Year: 1993
Subject: Marketing / General
Item Height: 0.5 in
Item Weight: 21.2 Oz
Type: Textbook
Subject Area: Business & Economics
Item Length: 8.3 in
Author: Philip. Kotler
Item Width: 6.3 in
Format: Hardcover
