Description: Product Manager's Desk Reference, Hardcover by Haines, Steven, ISBN 1260468542, ISBN-13 9781260468540, Brand New, Free shipping in the US "Introducing the next generation model for product management excellence! You're firmly planted in the age-but has your company or organization kept pace with today's profound transformation in products and services? In this fully revised editionof his hugely successful bestseller, veteran product management thought leader Steven Haines lays out a repeatable process for product management organizational transformation - at scale, and a roadmap for product managers who can become the entrepreneurial strategic thinkers who will drive their companies into the future! With major updates and revisions throughout, The Product Manager's Desk Reference, Third Edition clearly illustrates your entire product life cycle from beginning to end with essentialadvice on: Combining and traditional products New mixed-mode product development tactics Product design based on customer and user experience Reaching customers who are increasingly mobile Iterative product development Post-launch performance management Packed with an array of tools, techniques, and best practices-along with an explicit emphasis on data, analytics, and product performance-here is a timely and actionable guide to kicking your product management strategies into high gear"--
Price: 61.71 USD
Location: Jessup, Maryland
End Time: 2024-12-03T02:05:14.000Z
Shipping Cost: 0 USD
Product Images
Item Specifics
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 14 Days
Refund will be given as: Money Back
Return policy details:
Edition: 3
Book Title: Product Manager's Desk Référence, Third Edition
Number of Pages: 528 Pages
Language: English
Publisher: Mcgraw-Hill Education
Publication Year: 2021
Topic: Entrepreneurship, Commerce, Management, Production & Operations Management
Illustrator: Yes
Genre: Business & Economics
Item Weight: 38.2 Oz
Author: Steven Haines
Format: Hardcover
