Description: Strategy for the Corporate Level + Website : Where to Invest, What to Cut Back and How to Grow Organisations With Multiple Divisions, Hardcover by Campbell, Andrew; Whitehead, Jo (CON); Alexander, Marcus (CON); Goold, Michael (CON), ISBN 1118818377, ISBN-13 9781118818374, Used Good Condition, Free shipping in the US A revised edition of the bestselling classic This book covers strategy for organisations that operate more than one business, a situation commonly referred to as group-level or corporate-level strategy. Corporate-level strategy addresses four types of decisions that only corporate-level managers can make: which businesses or markets to enter, how much to invest in each business, how to select and guide the managers of these businesses, and which activities to centralise at the corporate level. This book gives managers and executive students all the tools they need to make and review effective corporate strategy across a range of organisations.
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Edition: 2
Book Title: Strategy for the Corporate Level : Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions
Number of Pages: 400 Pages
Language: English
Publisher: Wiley & Sons, Incorporated, John
Publication Year: 2014
Item Height: 1 in
Topic: Industrial Management, Decision-Making & Problem Solving, Mergers & Acquisitions, Strategic Planning
Illustrator: Yes
Genre: Business & Economics
Item Weight: 24.1 Oz
Author: Jo Whitehead, Marcus Alexander, Andrew Campbell, Michael Goold
Item Length: 9.1 in
Item Width: 6.2 in
Format: Hardcover
