You Get What You Give: Social Media Principles and Strategies for Branding, Cust

Description: You Get What You Give by Merlin U. Ward Estimated delivery 3-12 business days Format Paperback Condition Brand New Description Marketers are quick to jump to the "what" and "where" of social media marketing, but they are often late on answering "why." Why is social media a necessity to your marketing? Why should your consumers care that you are on social media? Why are you investing your budget and time? This book explores the principles and strategies that answer why you are on social media. It lays out the framework to help you build a process around those strategies and your social presence. It answers why your consumers should care, why you should want them to care more, and why you want them on your side. Author Biography Merlin U Ward comes from an entrepreneurial background. After successfully launching his first business at 18 he found his knack for business processes and marketing. He adopted the philosophy "marketing is a part of everything," where marketing is approached as a part of every business process from product development to accounts receivable. It is from this philosophy and his years consulting businesses in Arizona, that Merlin fell in love with the diverse applications of social media. As social media evolved, Merlin continued to explore the new networks and tools that came along with the changing landscape. Merlin joined Renegade, an agile social media agency in New York City, in 2012. As Renegades social media strategist, he applied and enhanced processes for implementing, tracking, and improving companies social media presences. Merlin continues to explore and develop frameworks for marketing, social media and social media analytics. He is a proponent of building better business and doing better marketing through better understanding of your customers. In his free time Merlin brews his own beer and travels with his wife. Youll find him in the mix enjoying a craft beer and wearing funky socks! Details ISBN 1493577433 ISBN-13 9781493577439 Title You Get What You Give Author Merlin U. Ward Format Paperback Year 2013 Pages 166 Publisher Createspace Independent Publishing Platform GE_Item_ID:77586384; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys

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